Big News about VDSLR cameras from video giant Sony – Sony Unveils Future Photo Plans | CreativePro.com
Posted by Tom Stratton on February 23, 2010 · Twitter · Facebook · Reddit
Sony is jumping into the fray – which is a big announcement. They own a big portion of the video market and probably had huge internal battles to give equal, if not better, capabilities to DSLR’s.
Sony’s camera will come with with APS sized sensors (like in the 7D) which are more in line with the actual film size for 35mm motion cameras. The “film look” (created with narrow depth of field) that is largely responsible for the excitement over VDSLR movie-making is just as achievable using APS chips. The 5D sensor is larger allowing you to get even less Depth of Field but a lot of filmmakers are afraid to shoot at F-Stops below 5.6 on the 5D because of critical focus issues.
It will be interesting to see how a company like Sony effects this new market, especially since they have never been a big player in the pro-photography world.
Read on for additional information direct from the PMA show floor…

Aside from the new ultra-compact concept cameras with APS-C sensors, Sony also showed off several “alpha” DSLR bodies with new features. These prototype cameras have the new Exmor APS HD MOS sensor, which is a general APS-C sized sensor (24mm x 16mm) that is larger than the usual Micro Four Thirds system. It also will have the ability to take 1080P AVCHD video. Sony representatives were mentioning that one of the models (presumably on the left) would be the successor to the A700. Could this be the A750 we’ve heard murmurs about in the past from the usual rumor mills? It’s hard to tell, but we do know that you should see a a DSLR with these capabilities sometime soon.
[From PMA 2010: New Sony DSLR’s With APS-C Sensor, AVCHD Movie Recording | Sony Insider]
Sony is exhibiting an array of innovative digital imaging products at the Photo Marketing Association (PMA) 2010 International Convention, including a concept model of the new compact α (alpha) DSLR camera system that employs an Exmor APS HD CMOS sensor, which provides full AVCHD video capability.





