Ultra Awesome

Posted by Lou Lesko on July 18, 2010 · Twitter · Facebook · Reddit

I know this has nothing to do with anything that we do on this site. Just take a sip of your coffee and laugh your ass off. The campaign was created by Wieden + Kennedy and has gone on to sheer viral super stardom with a string of YouTube videos in which the Old Spice Guy personally thanks bloggers, twitterers and celebrities who have commented about him online. He did 184 thank you videos from his bathroom before he hung up his body wash.