Sony Alpha – The Rumors of my Demise Have Been Greatly Exaggerated
It looks like the rumor mill among mirror-less camera fans is that Sony will be ditching the Alpha DSLR line in favor of their new NEX system. On first glance, this makes sense to me. I’ve never figured out Sony’s late to the game DSLR plan. They launched a new line of DSLR’s without video capability right as the market for HDSLR’s took off. Maybe the timing was bad luck but to launch a pro-sumer camera against entrenched giants like Canon and Nikon, was ballsey to say the least and probably shows a lack of understanding about the prosumer market. Photographers invest in a system and getting them to break away from that investment in lenses and accessories is a tough sell. I know since I went through this painful process switching from Nikon to Canon during the digital changeover. … Continue Reading
